Mini-Masterclass with Professor Vidya Haran
From business-grad
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From business-grad
Innovation in businesses, especially product management and consulting, starts with understanding people, not just markets. In this 30-minute introductory workshop, you’ll explore how human-centered design helps teams uncover unmet needs (user research and design frameworks), generate stronger ideas (ideation), and move quickly from insight to action (prototyping). Through a short, hands-on exercise, you’ll get a practical look at how innovation skills are developed and applied in graduate business programs and in roles shaping new products, services, and solutions.