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From Kalee Ackerman 06/04/2019
Strategic Analytics and Data Visualization Course Overview -
From Kalee Ackerman 06/04/2019
Professional Capstone Project -
From Kalee Ackerman 06/04/2019
This course analyzes the markets served by various advertising media and factors to consider in the selection and evaluation of media. Markets include investors,… -
From Kalee Ackerman 06/04/2019
The focus of this course is on creating and executing successful messages across communication channels. It explores the development of persuasive messaging through… -
From Kalee Ackerman 06/04/2019
This course will familiarize students with the topic of marketing communications and promotion management and will teach students the steps for planning a strategic… -
From Kalee Ackerman 06/04/2019
This course will focus on the method and analysis for consumer insights but also for measuring effectiveness of various promotional strategies and campaign… -
From Kalee Ackerman 06/04/2019
This course will provide an overview of the key qualitative methods used to gain strategic insights into consumer behavior and will provide practice in planning research… -
From Kalee Ackerman 06/04/2019
Successful SBC requires working on a series of projects. Thus learning to effectively manage projects is a critical skill. The objectives of this course are to master… -
From Michael Dunne 06/03/2019
Scholarship recipient Sydney Mann talks about her academic career so far. -
From Kalee Ackerman 06/03/2019
This course explores how cultural, sociological and psychological factors shape consumer behavior. This course will provide an overview of the key concepts of the… -
From Kalee Ackerman 06/03/2019
This course covers basic principles of business strategy; understanding of financial accounting and budgeting; the importance of ethics; principles of leadership; and… -
From Kalee Ackerman 06/03/2019
This course examines advanced topics that will enhance your understanding of strategic brand communication. Specifically, it will examine the influences of culture and… -
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From Kalee Ackerman 05/29/2019
This course covers the basic concepts of strategic brand communication (SBC) related to business planning and strategy. Focus will be on marketing and brand management;… -
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From Michael Dunne 05/28/2019
A look at the ground-breaking online programs available through the Gies College of Business. -
From Steven Pratten 05/23/2019
Kevin Hartman interviews with Steve Moffat of Guaranteed Rate -
From Steven Pratten 05/23/2019
Kevin Hartman interviews with Mike Mueller of Federal Moto -
From Steven Pratten 05/23/2019
Kevin Hartman interviews Steve Moffat with Guaranteed Rate -
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From Steven Pratten 05/23/2019
Kevin Hartman interviews Mike Mueller from Federal Moto -
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From Steven Pratten 05/21/2019
Introduction Marcelo Bucheli Associate Professor of Business Administration -
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From Kalee Ackerman 05/14/2019
The University of Illinois at Urbana-Champaign offers a fully online MS in Strategic Brand Communication from the College of Media and Gies College of Business. For more… -
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From Ryan Smith 05/14/2019
Spring Luncheon 2019 Event - Gies College of Business -
From Steven Pratten 05/06/2019
Kevin Hartman introduces the course "Business Analytics: Communicating with Data" -
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From Steven Pratten 05/06/2019
Kevin Hartman introduces himself -
From Ryan Smith 05/06/2019
Hoeft T&M Program - Dean Nelson Interview
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