Search for tag: "writing"

EXT Comms: How to Write Staff Bios

Creating an online bio helps position both you and Illinois Extension as the source for expert, authoritative, and trustworthy information. Expert. Authoritative, Trustworthy. (E.A.T.) are the…

From  Judy Bingman on 06/13/2021 17 plays 0  

EXT Comms: What Not to Do When Writing Press Releases

How do you get people to read farther than 100 words in your press release? The webinar features 10 things not to write in your press release if you want to drive readers to the end.

From  Judy Bingman on 05/17/2021 2 plays 0  

EXT Comms: How to Get People to Read to the End of Your Blog

I dreamed of being a famous author. My dream comes true every day as I tell the Illinois Extension story, or so I thought. Now I wonder if anyone reads my stuff. This is the problem: People…

From  Judy Bingman on 05/17/2021 3 plays 0  

EXT Comms: Why. Not What. Not How.

People don’t buy what you do. They buy why you do it. Simon Sinek came up with the guts of this concept more than 10 years ago, quite by accident. When put to the test, it works every time. But…

From  Judy Bingman on 04/28/2021 3 plays 0  

EXT Comms: Understanding What Makes People Care

Annie Neiemand, research director for University of Florida’s Center for Public Interest Communication offers two basic reasons for why people fail to take action to our marketing calls to…

From  Judy Bingman on 04/11/2021 18 plays 0  

Research Development Webinar Series: Office of Proposal Development

Research Development Manager, Sowmya Anand, and Data, Information, and Budget Resource Analyst, Amber Floyd, from the Office of Proposal Development (OPD) talk about how OPD supports large-scale…

From  Maggie Berg on 12/15/2020 6 plays 0